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Website Design and Why you Should Keep it Simple

When designing a website, there is one thing to keep in mind – Keep it Simple! In all honesty, isn’t that a rule of thumb across all areas of life? It is best to keep everything as simple as possible....

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Manage Campaigns On The Go With The AdWords App

In early March 2015 Google finally released an Android AdWords app. You can download it here. https://play.google.com/store/apps/details?id=com.google.android.apps.adwords&hl=en This is a great...

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Want funding? Use potatoes

Potatoes clearly have some kind of underground, hipster following.  I can’t believe I’m saying this, but this is the third time in 9 months we have written about potatoes.  And all connected through...

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Kaaching! Google Making More Money than Ever from Advertisers

Last week Google announced financial results for the quarter ended March 31, 2015. Google’s first quarter revenue was a staggering $17.3 billion, up 12% year on year. That’s the equivalent of $8...

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Yahoo-Bing Marriage Saved – For Now That Is…

As we’ve previously reported the Yahoo – Bing marriage of convenience has been on shaky ground and, five years into the 10 year arrangement, Yahoo has been aggressively renegotiating the deal which it...

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More than a quarter of search queries are phrased as questions

According to a new research study, some 27% of search engine queries are posed as questions, while half our queries are now four words or more in length. Amongst question formats, “how” is the most...

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Google and Twitter teaming up

Back in February Twitter struck a deal to give Google direct access to Twitter’s so-called ‘firehose’ or data stream generated by Twitter’s 280+ million users. The amount of tweets generated is...

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Mobile Finally Overtakes Desktop

According to a report released last week by ComScore the number of mobile-only adult internet users in the US exceeded the number of desktop-only internet users for the first time ever in March. Just a...

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The death of Google+: What’s next?

Early in March, Google announced changes to the structure of its social media platform Google+, splitting it into two new services: Photos and Streams. In other words, the life of Google+ is slowly...

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Catchi appoints highly experienced Digital Strategist Michaela Aguilar as...

Today Catchi Limited announced the appointment of the highly experienced Digital Strategist Michaela Aguilar, to lead the way and introduce Catchi’s offering into the Australian market. New Zealand...

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